If you're a tech founder feeling stuck, overwhelmed, or ghosted after your first few sales calls… you're not alone.
What you need isn’t another pitch deck — it’s a repeatable sales system you can trust.
Get a proven, step-by-step system built for overwhelmed founders, not sales pros.
100+
Startup Founders
30 Days
Money-back guarantee
100+
Startup Founders
30 Days
Money-back guarantee
They have a great product — but no traction
Sales feels overwhelming and unpredictable
They’re wasting time on outreach that goes nowhere
Coaches are €250/hour — and booked for weeks
They’ve never been taught how to sell
❌ No sales background
❌ No clear system
❌ No time to figure it out
Sound familiar?
Backed by our 30-days money back guarantee. You'll love the book or we'll give you your money back AND le you keep your money.
Backed by our 30-days money back guarantee. You'll love the book or we'll give you your money back AND le you keep your money.
It’s a complete traction system — with Petra AI, your always-on expert coach, guiding you step-by-step for a fraction of the cost of traditional coaching.
A guided course, 24/7 sales expert coaching, and a founder community designed to help you build and execute your startup sales strategy in record time. Step-by-step walkthroughs of each SalesBooster module — with real-world examples and templates to shortcut your learning.
Guided Video Course
Step-by-step walkthroughs of each SalesBooster module, with real-world examples and templates to shortcut your learning.
24/7 Expert Coaching with my digital twin - Petra AI
One full year of unlimited access — no subscription. Get step-by-step guidance to build your sales strategy, tailored to your startup, offer, and ICP — with clarity in just one week.
Sales System That Scales
A structured, founder-friendly approach to turn your value into sales — without the guesswork.
Access to the Founder Community
You’re not doing this alone. ConneParagraphct with other early-stage founders building their sales engines, sharing feedback, and celebrating wins.
Most founders don’t have time to wait months or €€€ to figure out sales.
That’s why Petra AI is different:
Trained on 20+ years of real sales experience
– not just generic AI fluff
Knows the SalesBooster Framework inside out
– so you’re never guessing what to do next
Responds instantly – no need to book calls, wait for email replies, or block off your calendar
Built to support early-stage founders
– especially those without a sales background
Helps you go from “Where do I start?” to traction in days, not months
Petra AI is like having a sales strategist in your pocket — ready to help you write that message, fix your pitch, or plan your pipeline the moment you need it.
And best of all?
Crystal-clear positioning. Consistent pipeline flow. Confidence in every sales call. SalesBooster helps you move from chaos to traction — fast.
Get a step-by-step strategy that helps you attract the right buyers quickly — so you can spend less time chasing leads and more time closing deals.
No more price-shoppers. Position your offer in a way that draws in serious, value-driven clients who respect your expertise — and are ready to pay for it.
Stop relying on guesswork or luck. This system helps you design a repeatable process for turning leads into customers — consistently.
Cut through the noise with messaging that clicks.
No more generic intros or “what do you actually do?” looks on sales calls.
This is your system — not a one-off tactic. Repeatable, trackable, and designed to scale with your startup.
If you’re ready to go beyond “trial and error” and implement what actually works — this is the shortcut you’ve been searching for.
Toni - Founder Sportbot
"Petra's SalesBooster program opened my eyes to how important it is to build a quality sales process.
The program provides clear steps that enable companies to grow and increase profits.
I recommend the program to all team leaders who would like to make big leaps on their way."
”As a young entrepreneur embarking on this challenging journey for the first time, you will continually step out of your comfort zone and face new, unfamiliar challenges. Working with Petra has alleviated the stress of making critical decisions about business development, sales and marketing strategies."
"I can not describe, how Petra’s SalesBooster program helped my company, regarding the business communication with b2b partners, how to approach new customers and generating sales. Innovative sales communication is the key for every business, especially startups and scale ups to generate sales you always wanted. I would recommend Sales Booster program to everyone who want to increase sales and growth of their company or to enter new markets"
Boris - Founder Green Twin
"Implementing this framework has been a game-changer for our business. It has not only expanded our partnership network but also significantly increased our lead generation. The structured approach of SalesBooster enabled us to successfully close Proof of Concepts (POCs) that converted into paying customers.
I highly recommend the SalesBooster Framework to any tech company looking to scale their sales and streamline their processes.
This is perfect for Founders tired of random outreach and ready for a real customer acquisition system
Confirming This Means:
Your purchase is backed by our unconditional 30-day money-back guarantee. If you don’t launch your offer within 14-28 days, send us an email at any time and we’ll refund every euro of your investment - no questions asked.
I’m Petra Wagner — after 20+ years leading B2B sales at IBM, Microsoft, and advising hundreds of startups, I saw a clear pattern:
Brilliant founders were building great products… but had no structure to actually sell.
They weren’t bad at sales — they just didn’t have a system.
So I built one for you.
This toolkit gives you the exact steps I use with my 1:1 clients — now made affordable, accessible, and founder-friendly.
I am Petra Wagner, a seasoned sales professional and business leader with a rich background spanning nearly two decades in the IT industry. My career has been marked by significant achievements in driving sales growth, enhancing profitability, and cultivating high-performing teams. I've had the privilege of contributing to globally recognized organizations such as IBM and Microsoft, where I excelled both as an individual contributor and in leadership roles.
What truly sets me apart is my dual perspective:
I've led enterprise sales and strategy as an authorized officer on the board of a large corporation, giving me firsthand insight into how modern B2B buyers think, decide, and buy. I’ve also walked in startup founders’ shoes—as a mentor, sales advisor, and investor. Today, I proudly support Qoos.ai, a fast-growing AI sales coaching startup, as both an investor and active advisor. This hands-on experience with early-stage tech innovation gives me a front-row seat to the realities of founder-led sales.
Today, I wear multiple hats: Tech Startup Mentor: Guiding emerging businesses in the technology sector Sales and Business Consultant: Sharing my expertise to help organizations optimize their sales strategies Advocate for Empowerment: Passionate about helping individuals and organizations unlock their full potential
Drawing from my extensive experience, I've developed the Sales Booster Framework—a proven methodology designed to help startups: Attract new customers Grow revenue Achieve sales success without the typical stress and pressure. This framework encapsulates my belief that sales can be a positive, empowering process for both the seller and the buyer. Through my work, I aim to transform the way businesses approach sales, making it a more effective, enjoyable, and rewarding experience for all involved.
The guided workbook (PDF + interactive), 9-video course, and Petra AI Coach (24/7)
No — it works for any founder-led B2B startup or service business
Even better — this was built for you. It’s a complete beginner-to-scaler toolkit.
Yes. Petra AI is trained on real founder sales scenarios and gives on-point answers.
Yes, you get a 30 day money back guarantee in case it's not for you. I even let you keep the book.